Visitor Evaluation Template
The Trade Show Coordinator should instruct all company representatives to ask visitors to fill out a Visitor Evaluation Template and return it at their convenience. The TSC should collect the forms and ensure prompt follow-up on all contacts and leads on returning to the office. MT1030-8 VISITOR EVALUATION asks opinions on the staff’s attitude, appearance, knowledge, attentiveness, and more.
Upon returning from the show, the TSC should submit completed Visitor Evaluation forms to the Sales/Marketing Manager within five (5) days of the end of the event, to help the Sales/Marketing Manager evaluate the performance of the show/event against objectives stated in the Trade Show/Event Plan. The Sales/Marketing Manager should review MT1030-8 VISITOR EVALUATION forms and take the results into account when making adjustments to the Plan.
Visitor Evaluation Template Details
Format: Microsoft Word 2013 (.docx)
Manual: Sales and Marketing
Category: Marketing Tactics
Procedure: Trade Shows-Events Procedure MT1030
- MT1030-1 TRADE SHOW/EVENT PLANNING WORKSHEET
- MT1030-2 TRADE SHOW PLAN
- MT1030-3 TRADE SHOW WORKSHEET
- MT1030-4 TRADE SHOW CHECKLIST
- MT1030-5 TRADE SHOW/EVENT SUPPLY CHECKLIST
- MT1030-6 EQUIPMENT REQUEST FROM INVENTORY
- MT1030-7 SHOW REGISTRATION
- MT1030-9 TRADE SHOW/EXHIBIT SUMMARY
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