April 20, 2022
Retail Mystery Shopping

What are the Advantages and Disadvantages of Mystery Shopping?

It’s no secret that brick-and-mortar retailers have been suffering in the past few years due to majority of consumers transitioning to online shopping. Ecommerce is different from traditional retailing. In order to survive as a retailer, it’s important to invest in the right assets that can help fuel your business’ growth.  What are the advantages and disadvantages of mystery shopping?
April 19, 2022
Benefits Revenue Management

What are the Benefits of Revenue Management?

Revenue management helps increase revenue when the demand for products in high-priced markets are higher than the supply. This means that when a customer comes into a store and sees a product that they want, but is priced too high for their budget, they may be willing to pay more if the store uses revenue management techniques. What are the benefits of revenue management?
April 6, 2022
sales coaching sales training

What is the Differences Between Sales Training and Sales Coaching in Business Learning?

While they are closely related and have the same end goal, they differ in purpose and approach. Sales training and sales coaching each have their own focus. What is the differences between sales training and sales coaching in business learning?
April 1, 2022
Amazon Selling

How Do You Increase Sales on Amazon?

Selling on Amazon is a great way to both earn a second income and create a thriving startup business venture. Afterall, Amazon is what customers expect from an online store. How do you increase sales on Amazon?
March 22, 2022
Community Access Video

How Do You Get a Show on Public Access TV?

Public television is known for its open door to new talent. Since it is a free-to-air service, it can be considered another social media channel in your digital presence marketing plan. Anyone from any background can come in to try to make a great TV show, becoming the first step for some of the biggest names in Hollywood, like Selena Gomez, Morgan Freeman and Ben Affleck. How do you get a show on public access TV?
March 21, 2022
Retail Merchandising

How Can Merchandising Increase Sales?

If you’re like most business owners, you’re always looking for ways to increase sales and productivity. One of the best ways to do this is through effective merchandising. By using the right display racks and fixtures, you can make your store more organized and attractive to customers. This will help encourage them to buy more products and boost your bottom line! In this blog post, we will discuss some tips on how to get the most from your retail store through effective merchandising. How can merchandising increase sales?
March 14, 2022
Brand Identity

How Do You Develop a Unique Brand Identity?

It’s one thing to develop a generic marketing plan that’s worked for other businesses. It’s another to create a strategy unique to your company that highlights the depth of your brand and the originality of your identity.  How do you develop a unique brand identity?
March 2, 2022
B2B Marketing Video Content

How Do You Leverage Video Content in B2B Marketing?

Business to business (B2B) companies without a solid marketing plan are heading towards disaster. This might sound harsh, but then the truth must be told. Add to this prophecy to another bold claim that B2B companies improve their chances for success if they allow video content to spearhead their marketing campaign. How do you leverage video content in B2B marketing?
February 21, 2022
Apart from Competition

What Makes Your Company Different From Your Competitors?

Starting a new company is an exciting and adventurous process, but it’s also much harder than you can anticipate at the moment. It’s all about finding ideas and approaches that will make your business as successful and lucrative as possible, but you need to remember that doing that won’t be hard at all.  Start by asking yourself: what makes your company different from your competitors?