• support@bizmanualz.com
  • Home
  • Contact Us
  • About Us
  • Help
  • My Account
Policies and Procedures SOP Manual Template WordPolicies and Procedures SOP Manual Template WordPolicies and Procedures SOP Manual Template WordPolicies and Procedures SOP Manual Template Word
  • Policy
    Procedure
    Manuals
    • CEO 9-Manual Set-45% Off
    • CFO 5-Manual Set-34% Off
    • Policy Procedure Software
    • Accounting Manual
    • Finance Manual
    • IT Policy Manual
    • HR Policy Manual
    • Sales Marketing Manual
    • ISO 9001 Quality Procedures Manual
    • AS9100 D Quality Procedures Manual
    • ISO 22000 Food Safety HACCP Manual
    • Production Operations
    • Medical Office Procedures
    • Nonprofit Procedures
    • Construction Procedures
  • Best
    SOP
    Software
  • Free
    Procedure
    Samples
  • How To
    Business
    Articles
    • Save Time Writing Procedures
    • Write Better Policies
    • Writing Procedure Manuals
    • Write Better Procedures
    • Strengthen Your Financials
      • Set Better Objectives
      • Tighten Accounting Controls
      • Improve Company Governance
      • Simplify Compliance
      • Reduce Business Risk
    • Improve Quality
      • Obtain ISO Certification
      • Make a Process Map
      • Implement ISO Quality
      • Improve Quality
      • Improve Management Systems
      • Increase Customer Satisfaction
      • Make Your Business Lean
      • Making Change Easier
    • Solve Business Problems
      • Organize Your Business
      • Business Startup
      • Be a Better Boss
      • Empower Employees
      • Grow Your Business
      • Find Business Improvements
      • Increase Innovation
    • Improve Business Processes
      • Better Sales and Marketing
      • Better Project Management
      • Improve Business Communication
      • Improve Internet Marketing
      • Improve Your Hiring Process
      • Improve Your Social Media
      • Improve Your Training
      • Improve Employee Health and Safety
      • Better Disaster Security Planning
    • Leverage Technology
      • Automate Policy Management
      • Improve Your Social Media
      • Increase Productivity
      • Analyzing Business Data
  • Lean ISO
    Consulting
    Training
    • Improve Your Training
    • Customer Testimonials
    • ISO 9001:2015 Classes | Internal Auditor Training St Louis MO
    • ISO 9001:2015 Classes | Lead Auditor Training St Louis MO
    • ISO 9000 Help | Lean Consulting Training St Louis MO
    • ISO Writer | Writing Policies and Procedures Training Class
    • Lean Training Class St Louis MO
    • FREE Quality
      Audit* Offer
0

$ 0.00

✕

What are Common GDPR SEO Mistakes?

Categories
  • Better Sales and Marketing
  • Improve Internet Marketing
Tags
  • compliance
  • data
  • digital marketing
  • GPDR
  • internet marketing
  • SEO
  • technology
  • website
SEO

The GDPR regulates the handling of personal data stored both on electronic media and in other forms. Your website may be at risk. What are common GDPR SEO mistakes? Below is a guide to the most common SEO mistakes related to GDPR requirements. 

4 GDPR SEO Mistakes to Avoid While Complying with GDPRIT Standards

GDPR is the General Data Protection Regulation, which regulates the collection, unification, and use of personal data in the EU as of May 25, 2018. This regulation also applies to companies outside of the EU, so companies must comply with the GDPR in their activities. 

Compliance is essential, particularly for IT companies and websites dealing with customer data from around the world. Companies that violate the GDPR will have to pay up to €20 million, or 4% of annual revenue.

How Does GDPR Affect The SEO of The Website?

According to the Regulation rules, personal data is all data concerning a specific person by which he or she can be identified (name, IP, email address, etc.). Based on the regulations, some of the users’ information cannot be seen by site owners. Of course, not all information will be deleted — the search giant promises to keep aggregated data. In other words, impersonal data that cannot identify users.

For example, statistics will remain on the number of hits or bounces and other summary statistics. 

But for businesses and marketers, it is personal data that is of much greater value. Google Analytics collects a huge amount of information about website visitors: their location, age, gender, profession, interests, preferences, and more. 

The GDPR has no direct effect on search engine optimization (SEO) techniques used to rank your website higher. The regulation negatively affects targeting and other elements of digital marketing.

But many site owners have noticed a decrease in traffic since the GDPR was implemented. Apparently, this is due to gross errors on the site. Search engines can block website pages from appearing in search results if they don’t comply with GDPR. Below is a guide to the most common GDPR SEO mistakes. Fix those to improve your platform performance. 

Mistake №1: Make Pop-Ups User FriendlyData Security

Following GDPR policy, website administrators tend to add a big popup on every page about data cookies collection that overlaps all content on the page. This is partially correct, but what if users refuse to provide data? 

Use a Button to Close the Pop-Up Window

To do this, you should provide a special button to close the window without consent. The same pop-up window should not overlap the main information on the site, as it negatively affects the audience.

Users can be embittered by a large pop-up window on every page. If they spend too little time on the site and close it immediately, it will impair the indexing of content on the website page. 

Use a Small Pop-Up Window at the Top or Bottom of the Page

There is a way out of this situation. Allow users to browse your site even if they refuse to provide cookies.

You can leave a small pop-up window at the top or bottom of the page so that it doesn’t overlap the content. At the same time, the notification should have “Agree” and “Disagree” buttons of the same size so as not to infringe on users’ rights.

Using Pop-Ups without Harming the User-Friendliness

Another method of using pop-ups without harming the user-friendliness of the website is exit-intent technology. Those pop-ups are behavioral, and they occur when your customers are about to leave your web page.

This is called “user-friendliness” and it’s common to the services that offer comparative analysis of different toolboxes. Any user should have an option to choose the most suitable goods or services as well but you should never use large popups that make viewing content difficult.

Mistake №2: Do Not Use External Elements that Fail to Correspond to GDPR Compatibility 

Be careful when using external elements on your site. Many templates, themes and WordPress plugins in website builders and blogs are not initially GDPR-compliant. All subsequent changes and compliance with the rules of the regulations must be done yourself manually!

If you use paid or free website builders to create your site, then additionally check all compliance with the rules. Try to use less plugins, templates, and themes so as not to make things worse. 

Mistake №3: Unsubscribe Links with the New Nofollow Policies internet marketing

Many site moderators try to “hide” privacy policy pages by making them nofollow. This means that search engines will not rank such pages.

You would think, why would a search engine see text with a privacy policy and other GDPR-compliant pages? You don’t need to “hide” such pages. They should be visible to search engines.

Search engines should determine if a site has a page with a privacy policy and other GDPR rules. Do not hide such important information from Google and other systems. Otherwise, the quality of page ranking may deteriorate, resulting in less traffic. 

Many users are concerned about their security and only use GDPR compliant sites. Users won’t know if you’re complying with GDPR if you don’t rank for it. Some users specifically google “Site Name + GDPR” to find out about the terms of personal data protection. Don’t make GDPR nofollow links so that users can trust you. 

Mistake №4: Do Not Redirect Users to a Page with the New olicyData integrity

Another common mistake is redirecting the user to a page with a new privacy policy. For example, you search on Google for a cleaning company in your city. You click on the first link in the search query and end up on a GDPR page instead of ordering cleaning services.

You then have to close the new business policy and go to the page for ordering assistance. This takes time and frustrates many users. After all, they were navigating from a request for cleaning services. For them to read several pages of an editorial policy on data protection? 

Don’t make that mistake. Make the windows small and always allow the user to close them quickly, so they don’t overlap the pages’ contents. Many sites have already made this mistake and experienced a decline in traffic. 

GDPR Affects Website SEO

IT Security Policies and Procedures Manual

IT Security Policies

The updated data processing requirements for business to protect data seem strict but carry significant benefits. Currently, the GDPRs are not ranked on sites, but this may happen in the future, as was the case with the implementation of HTTPS concepts. 

So check your resource with this checklist to make sure you are not impairing search engine indexing because of GDPR:

  • Cookie policy. Be clear about what cookies you’re collecting and why. If you use third-party providers (e.g., Google Analytics), you should also reference their policies.
  • Privacy policy. What you’re processing, for what purpose, and how the data is protected, shared, and changed.
  • SSL-certificate. Encrypts the connection between the user and the website. Useful to purchase for quality search rankings, among other things. Good practice so that users don’t have unnecessary anxiety.
  • Online forms, subscriptions. They should necessarily include a clause stating that the user consents to data processing. data security protection
  • Payments. If you accept payments by PayPal and so on, be sure to include a link to their privacy policy. Don’t work with anyone who doesn’t comply with GDPR policies.
  • Online chat, email newsletters. Choose GDPR compliant providers. 

Author Bio: Marie Barnes is a marketing communication manager at LinksManagment, a website where you can buy legal backlinks. She is an enthusiastic blogger interested in writing about technology, social media, work, travel, lifestyle, and current affairs.

Share

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Products

  • AS9100 D Quality Procedures Manual AS9100 Quality Procedures Manual Rev D | ABR217M Aerospace Quality Procedures Manual $ 395.00 $ 297.00
  • Accounting Policy Procedure Manual MS-Word Template Accounting Policies and Procedures Manual
    Rated 4.47 out of 5
    $ 495.00 $ 397.00
  • Finance Policy Procedure Manual Finance Policies Procedures Manual | ABR42M
    Rated 4.20 out of 5
    $ 495.00 $ 347.00
  • it standard operating procedures IT Policies and Procedures Manual
    Rated 4.50 out of 5
    $ 495.00 $ 397.00
  • Human Resources HR Policy Procedure Manual HR Policies and Procedures Template | ABR41M
    Rated 3.89 out of 5
    $ 495.00 $ 347.00
  • Sales Marketing Policy Procedure Manual Sales Marketing Policies and Procedures Manual | ABR44M
    Rated 4.00 out of 5
    $ 495.00 $ 347.00
  • ISO 22000 Food Safety Procedures Manual ISO 22000 Food Safety Procedures Manual | ABR213M
    Rated 3.83 out of 5
    $ 395.00 $ 197.00
  • Security Policy Procedure Manual Security Policies and Procedures Manual $ 395.00 $ 297.00
  • Disaster Recovery Policy Procedure Manual Disaster Recovery Planning Manual
    Rated 4.00 out of 5
    $ 395.00 $ 297.00
  • ISO 9001 Procedures ISO 9001 2015 Procedures | ABR211M
    Rated 4.60 out of 5
    $ 495.00 $ 347.00
 Free Sample Policies Procedures

accounting automation brand identity business business process change communication compliance Covid customer cybersecurity data data analytics digital marketing Ecommerce email employee hiring ISO 9001 lean management marketing metrics online policies policy procedures process productivity project management quality remote work risk security SEO social media software startup strategy team technology tools training website writing

Get to Know Us

About Bizmanualz

Our Customers

Our Contributors

Featured Products

Business Manual Products

OnPolicy Procedure Software

FREE Policies and Procedures

Privacy Policy

FAQs

Risk Free Guarantee

Process Improvement

Contact Us

Top Business Blog Posts

What is a Procedure?

What are Policies and Procedures SOPs?

What is the Purpose of a Procedure Manual?

What is the Difference Between Policies and Procedures?

How to Create a Standard Operating Procedure

What are the Top 10 Core Business Processes?

Are Procedures the Same as Work Instructions?

What Business Policies Does Every Company Need?

How to Start Writing Policies and Procedures

Business Procedures

Accounting Manuals Template

Finance Procedures

HR Procedures

IT Policies and Procedures Templates

Sales Marketing Procedures

Quality Assurance Policy Statement and Procedures

Medical Office Procedures

Employee Handbook Manual

Aerospace Procedures

Food Safety Procedures

Security & Disaster Plans

Production Procedures

Procedure Writing Guide

Featured Manuals

  • Alt Text CEO Bundle and Document Management Software Package $ 2,495.00 $ 1,857.21 one time, and
    $ 990.00 / year
  • St. Louis ISO auditor training class ISO 9001:2015 Classes | Lead Auditor Training St Louis MO $ 2,395.00 – $ 3,270.00
  • Standard Operating Procedures (SOP) 9-Manual CEO Company Policies and Procedures Bundle | Save 45%
    Rated 4.29 out of 5
    $ 2,495.00 $ 1,997.00
  • CFO Responsibilities Financial Accounting Procedures 5-Manual CFO Internal Control Procedures Bundle| Save 34%
    Rated 4.58 out of 5
    $ 1,695.00 $ 1,497.00
  • AS9100 D Quality Procedures Manual AS9100 Quality Procedures Manual | ABR217M Aerospace Quality Procedures Manual $ 595.00 $ 499.00
Copyright ©1999-2023 Bizmanualz, Inc. All Rights Reserved | Sitemap | Privacy Policy
0

$ 0.00

  • Home
  • Contact Us
  • About Us
  • Help
  • My Account
✕

Login

Lost your password?

Create an account?

Go to mobile version