The emergence of accessible Internet, the development of social media and increased competition today forces companies of different sizes and status, as well as media people, to resort to rather radical ways of fighting for an audience. We are talking about black public relations (PR) and the introduction of deliberately false news (fake news) into […]
Read moreChanges and improvements are news to your organization. You have to get the word out — communicate this news — so others can profit from your changes and improvements.
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