Sales Strategies to Help Close More Deals
August 25, 2020 - Better Sales and Marketing

If the first half of this year is anything to go by, then this year will be a doozy. Companies have had to close their doors, shift to remote work, change their policies, adapt their hiring strategies, completely alter their content output, and they will need new sales strategies to help close more deals.

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Why Invest In Digital Marketing?

You need a foolproof online digital marketing strategy if you are to compete effectively in the flooded digital space. In case you are yet to see the need to invest in online marketing beyond SEO techniques, here are 6 reasons that will convince you otherwise.

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Why Business Needs Marketing Influencers
July 23, 2020 - Better Sales and Marketing

75% of marketers were found to be using influencers in their marketing strategies in a 2018 survey, and the majority of those companies are still using them to drive purchase and improve brand perception. Influencer marketing clearly still has a place in a business’ marketing policy. So what benefits can influencer marketing bring for your business?

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Marketing Tactics: the Medium or the Message?

What is marketing tactic? How can you select the best one to make sure your message reaches the right people?

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Master the ABC of Chinese Business Negotiations

The role of back-and-forth negotiations in global business has become more vital than ever, courtesy of the booming economy in China and the ever-growing influence she has on international consumers.

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What Are 10 Ways to Close More Sales?

Times are tough, the economy is struggling, and your customers just aren’t buying. Read the top ten ways you can close more sales.

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Where Technology And Business Intersect: Essential Policies For New eCommerce Businesses
March 12, 2020 - Better Sales and Marketing

Estimates from Nasdaq suggest that 95% of purchases will occur online by 2040, with the proportion of eCommerce sales made using smart devices growing continuously. Technology is reshaping eCommerce, and as such, a growing number of new businesses are setting up in the field.

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How to Achieve Business Growth

When launching a new product or marketing campaign, a clear and planned strategy is essential.

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The Sales and Marketing Pipeline

How are sales and marketing connected, and how can you use them together to make your business successful? Learn more about the sales and marketing pipeline

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