May 12, 2020
Tactical Marketing

Marketing Tactics: the Medium or the Message?

What is marketing tactic? How can you select the best one to make sure your message reaches the right people?
December 26, 2016

How to Achieve Alignment Through Clear Strategies and Tactics

Do you know how strategies and tactics fulfill objectives? Learn how all of these should align in your business, department, or organization.
June 1, 2013

Staying Relevant to Your Customers on the Internet

In a recent announcement on its AdWords site, Google lists six tactics that will help advertisers be more relevant to their customers.