story

Marketing leaders are focusing on adopting the most effective digital marketing strategies for old as well as new connections with and between customers, employees, business partners, and social influencers. What is the future of digital marketing?

Regardless of the technical training of the listener, we all understand and enjoy stories. So, how can a simple visual story can simplify a message?

Are you effective at targeting your customers with social media? Social media profiles are simple to set up, but they can be a challenge to manage. It’s difficult to keep your intended audience consistently interested and engaged in your content when popular platforms are saturated with similar posts from competitors. One way to ensure you’re […]

What makes artificial intelligent (AI) technology even more special is that some of the AI tools can think and write like human beings. Well, it would be more appropriate to say that they are quite close. It can help you order food or even come up with a great title for your next song! So […]

One of the greatest enemies in writing is clichés. Clichés can affect your storytelling techniques, annoy your readers and cause you to be perceived wrongly. Learn how to avoid cliches in writing and create content that is engaging and interesting to your audience.

From the brand’s logo to the typography of letters, every detail counts when it comes to building out your visual brand.

Many believe that corporate culture is all about dress code and employee attendance at common events. But this is too narrow a point of view. Of course, both uniforms and corporate events are part of the culture of the company and significantly affect its microclimate, but they do not exhaust all the richness of aspects […]

When we move from simply describing process to working for change, we have to communicate a positive future that workers will buy into. They have to see how the change that is being asked of them will in fact produce improvements. Build your case using facts from your process maps.