November 18, 2020

What Does it Mean to Engage with Customers?

Visual marketingƒ??in stories, not abstract diagramsƒ??provides at least three benefits for your company.
November 10, 2020

How Do You Know When it’s Time to Expand Your Business?

When do you know that you are ready for the expansion of your business worldwide? In case you have recently experienced quick business growth such as doubling sales weekly over some time for example and you have not only survived but have grown as a business then you can consider yourself to be ready to use the same model used for this success for continuous growth into global expansion.
October 21, 2020

How to Successfully Build out Your Visual Brand

From the brand’s logo to the typography of letters, every detail counts when it comes to building out your visual brand.
October 21, 2020

What are the Ecommerce Strategies?

If you are looking to grow your business immensely as well as survive in the competitive business world, venturing into ecommerce is the way to go. But the first question you will ask is: What are the Ecommerce Strategies?
August 25, 2020

Sales Strategies to Help Close More Deals

If the first half of this year is anything to go by, then this year will be a doozy. Companies have had to close their doors, shift to remote work, change their policies, adapt their hiring strategies, completely alter their content output, and they will need new sales strategies to help close more deals.
August 19, 2020

Why Invest In Digital Marketing?

You need a foolproof online digital marketing strategy if you are to compete effectively in the flooded digital space. In case you are yet to see the need to invest in online marketing beyond SEO techniques, here are 6 reasons that will convince you otherwise.
July 23, 2020

Why Business Needs Marketing Influencers

75% of marketers were found to be using influencers in their marketing strategies in a 2018 survey, and the majority of those companies are still using them to drive purchase and improve brand perception. Influencer marketing clearly still has a place in a business’ marketing policy. So what benefits can influencer marketing bring for your business?
May 12, 2020

Marketing Tactics: the Medium or the Message?

What is marketing tactic? How can you select the best one to make sure your message reaches the right people?
May 1, 2020

Master the ABC of Chinese Business Negotiations

The role of back-and-forth negotiations in global business has become more vital than ever, courtesy of the booming economy in China and the ever-growing influence she has on international consumers.