sales funnel

Are you in control of your sales and marketing cycle? Learn how to improve your sales cycle efficiency and reduce marketing expenses.

If you are in business long enough you will learn a few things about running a business.

While they are closely related and have the same end goal, they differ in purpose and approach. Sales training and sales coaching each have their own focus. What is the differences between sales training and sales coaching in business learning?

Lean is a journey. If you’re like most companies, your lean journey starts in manufacturing with something simple like a 5-S program and then moves on to more difficult lean tools like analyzing your value streams and then eventually reorganizing your whole supply chain. This is all great stuff but when are you done? What […]

We all know that you can’t have success in business without sales. Sales are the lifeblood of every company, and when your company is not getting enough leads it’s important to find ways to generate more. One way you can do this is by hiring external sales people who will take care of representing your […]

Using the same video at every stage of a sales funnel asks one asset to do too many jobs. A person discovering your brand has a different question from a customer comparing options or preparing to buy. To use video marketing in your sales funnel, match each video to the viewer’s current question and give […]