What drives your customer service? Your policies, of course. Your mission and vision drive your overall company policy, in which you lay out your overall objectives that guide your strategic plan. From there come your sales and marketing plans, your operational plans, and so forth. You might think of your policy as a juncture of internal and external forces. Setting business policy is critical to a thriving company. How you use your business policies defines your governance model for your organization. Weak companies have weak governance models. What do we mean by governance? Continue reading…