Staying relevant to your customers online, according to Google: “AdWord’s real-time targeting and reporting provide advertisers with the most nimble and efficient way to reach customers during these tight times.” Yet, typical website optimization is achieved through keyword focusing, metadata, and site architecture. Though there are other SEO tactics out there, such as Web 2.0 brand management.So how do you get your website noticed by your customers. Continue reading Staying Relevant to Your Customers Online
Strategies and tactics can be used to realize your goals and objectives, but how do you achieve strategic alignment between your business, departments, or the whole organization?
Continue reading How Do You Achieve Strategic Alignment?