research

Methods and methodology are often mistaken for the same thing. But they’re actually two distinct aspects of research. Methods involve the specific techniques to collect and analyze data. Methodology is the overall framework guiding the research approach. Understanding the difference is critical for effective research. Methodology is the intellectual basis for methods. It’s a systematic […]

Writing policies and procedures takes time to research the process, understand best practices, and determine conformance with applicable laws, standards, or company guidelines. At Bizmanualz, we use different methods that depend on the industry or topic for the policy and procedure. What methods are used to write policies and procedures?

A lot of work goes into every Bizmanualz “Policies and Procedures” manual. In this article and the one following, we give you an overview of the process.

If you want to take advantage of white paper syndication, you should be aware of the methods for achieving the desired outcomes as well as the potential problems that may arise. Whitepapers are one way to get your website or product noticed. What content is important to include in a white paper?

Being aware of your competitor’s movements is vital for the sustainability of your own business. It is not something that can only be done on the odd occasion, it is a constant. Your Marketing Plan must include a market research process to continuously keep yourself in-the-know about what your competitor is doing and what you […]

For both inbound and outbound sales teams, nailing your niche is critical. Outbound sales teams, in particular, must have a clearly defined niche in order to convert prospects at a higher rate. Without it, your team will lack the necessary foundation and direction to grow. How to I get good at outbound sales?

Content is the only thing that talks about your brand promoting your services and products. Also, it lets you create a bridge between your audience and your business that allows them to navigate to your company profile or website. However, writing good content marketing is not all. There are many factors to consider. If you […]

For an entrepreneur, market analysis is a way to find answers to what and how to sell. Qualitative research opens up new niches for trading, helps to identify competitors’ advantages, and studies the desires of its target audience. Market research keeps you ahead of your competitors.  How do you conduct eCommerce market research?