Tag Archives: metrics

Why are Setting Goals and Smart Objectives Important?

Now is the time for reviewing your vision and mission statements, and as well as reviewing and setting goals and objectives. A clear statement of vision guides members of the organization. This over-arching statement of principle adds clarity and meaning to your goals, objectives, and regular activities. Why are setting goals and smart objectives important? Continue reading Why are Setting Goals and Smart Objectives Important?

How Do You Find Your Audience in Google Analytics?

One of the most powerful business decisions you can make is to learn more about your audience. While this is business 101, audiences shift and change over time, and learning about their ongoing behaviors will help you create a content marketing strategyHow do you find your audience in Google Analytics?

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What Metrics are Used to Predict Safety Performance?

Leading indicators for safety performance are based on an examination of potential risks as well as past incidents that did not result in injury. This can include history such as observation, unsafe actions, and safety meeting attendance. In contrast, lagging safety indicators only look at past injuries. Leading indicators thus give you the ability to preemptively respond to any potential risks that could result in more serious incidents. What metrics are used to predict safety performance? Continue reading What Metrics are Used to Predict Safety Performance?

How Do You Track Marketing Performance?

 The main aspect of performance marketing, which includes numerous strategies and approaches depending on the field, is that business success is defined by a set of key performance indicators (KPI).  How do you track marketing performance?

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What Should a Digital Communication Strategy Include?

Digital communications means having a digital presence and the strategic marketing tools for your business to be competitive in today’s modern Internet. So what should a digital communication strategy include? Continue reading What Should a Digital Communication Strategy Include?

What Operational Metrics are Used to Run a Business?

Tracking operational metrics is an excellent place to start to keep watch on how your business is running! What gets measured, gets managed; but, what should you measure? There are many operational metrics that you should be measuring to enhance operations and keep your business working. Read on to find out what operational metrics are uses to run a business?
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What are 3 Social Media Metrics Every Business Should Track?

Are you effective at targeting your customers with social media? Social media profiles are simple to set up, but they can be a challenge to manage. It’s difficult to keep your intended audience consistently interested and engaged in your content when popular platforms are saturated with similar posts from competitors. One way to ensure you’re making your mark on social media is by tracking key metrics. What are 3 social media metrics every business should track? Continue reading What are 3 Social Media Metrics Every Business Should Track?

What Is Business Process Management? – What is BPM?

In the past, the Information Technology (IT) department delivered the systems. What is now required is for IT to move beyond a systems focus and coordinate with the people in your organization in what we call Business Process Management (BPM). IT is the medium that transforms ideas into intellectual property. Corporate strategy changes over time but always requires the alignment of people and processes in order to realize the mission of the organization. So what Is business process management? Continue reading What Is Business Process Management? – What is BPM?