The main aspect of performance marketing, which includes numerous strategies and approaches depending on the field, is that business success is defined by a set of key performance indicators (KPI). How do you track marketing performance?
Tag Archives: metrics
What Should a Digital Communication Strategy Include?
Digital communications means having a digital presence and the strategic marketing tools for your business to be competitive in today’s modern Internet. So what should a digital communication strategy include? Continue reading What Should a Digital Communication Strategy Include?
What Operational Metrics are Used to Run a Business?
Tracking operational metrics is an excellent place to start to keep watch on how your business is running! What gets measured, gets managed; but, what should you measure? There are many operational metrics that you should be measuring to enhance operations and keep your business working. Read on to find out what operational metrics are uses to run a business?
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How Do Businesses Manage Debt?
Debt has been a vilified aspect of finances for a very long time. Still, it will be naive to think that it is not a necessary part of running a business. When managed wisely, a short-term business loan can help you expand and hire new employees. How do businesses manage debt? Continue reading How Do Businesses Manage Debt?
What are Signs of a Bad Boss?
First, understand that your boss may not know they are a bad boss. A hands-off manager may not realize that failure to provide any direction or feedback is a symptom of a bad boss. What are signs of a bad boss? Continue reading What are Signs of a Bad Boss?
What are 3 Social Media Metrics Every Business Should Track?
Are you effective at targeting your customers with social media? Social media profiles are simple to set up, but they can be a challenge to manage. It’s difficult to keep your intended audience consistently interested and engaged in your content when popular platforms are saturated with similar posts from competitors. One way to ensure you’re making your mark on social media is by tracking key metrics. What are 3 social media metrics every business should track? Continue reading What are 3 Social Media Metrics Every Business Should Track?
What Is Business Process Management? – What is BPM?
In the past, the Information Technology (IT) department delivered the systems. What is now required is for IT to move beyond a systems focus and coordinate with the people in your organization in what we call Business Process Management (BPM). IT is the medium that transforms ideas into intellectual property. Corporate strategy changes over time but always requires the alignment of people and processes in order to realize the mission of the organization. So what Is business process management? Continue reading What Is Business Process Management? – What is BPM?
How Business Analytics Improves Customer Experience
Solid customer relationships are the core of any successful business. Because of this, company leaders worldwide are taking full advantage of tools, techniques, and systems that help strengthen these relationships. But, of course, one of the best ways to build strong relationships with customers is to provide an exceptional customer experience. And you can ensure you’re providing an excellent customer experience by utilizing business analytics. Learn how business analytics improves customer experience. Continue reading How Business Analytics Improves Customer Experience
How to Increase Employee Productivity: 10 Methods of Intangible Motivation
Disengaged employees drag the company down. Only employees who love their jobs and understand their purpose are truly productive. Alas, the number of such is quite disappointing. In the U.S. the figure is only 34%. Therefore, pay attention to the involvement of your employees and then apply the strategies described here for how to Increase Employee Productivity: 10 Methods of Intangible Motivation.
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How a Financial Control System Gets Results
With the implementation of the Sarbanes-Oxley Act (SOX), finance and accounting departments have scrambled to put in place internal control systems as required by SOX section 404. Compliance with SOX and SEC regulations are certainly good reasons for companies to create a financial control system.
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