How Do You Build a Good Business Strategy?

In an increasingly competitive business environment, companies need to have a robust vision and strategy in place to reach success. Flexibility and visioning alone aren’t enough for exponential growth any longer. How do you build a good business strategy?

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What are the Advantages and Disadvantages of Mystery Shopping?

It’s no secret that brick-and-mortar retailers have been suffering in the past few years due to majority of consumers transitioning to online shopping. Ecommerce is different from traditional retailing. In order to survive as a retailer, it’s important to invest in the right assets that can help fuel your business’ growth.  What are the advantages […]

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What are the Benefits of Revenue Management?

Revenue management helps increase revenue when the demand for products in high-priced markets are higher than the supply. This means that when a customer comes into a store and sees a product that they want, but is priced too high for their budget, they may be willing to pay more if the store uses revenue […]

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What is the Differences Between Sales Training and Sales Coaching in Business Learning?
April 6, 2022 - Better Sales and Marketing

While they are closely related and have the same end goal, they differ in purpose and approach. Sales training and sales coaching each have their own focus. What is the differences between sales training and sales coaching in business learning?

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How Do You Increase Sales on Amazon?

Selling on Amazon is a great way to both earn a second income and create a thriving startup business venture. Afterall, Amazon is what customers expect from an online store. How do you increase sales on Amazon?

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How Do You Get a Show on Public Access TV?
March 22, 2022 - Better Sales and Marketing

Public television is known for its open door to new talent. Since it is a free-to-air service, it can be considered another social media channel in your digital presence marketing plan. Anyone from any background can come in to try to make a great TV show, becoming the first step for some of the biggest […]

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How Can Merchandising Increase Sales?

If you’re like most business owners, you’re always looking for ways to increase sales and productivity. One of the best ways to do this is through effective merchandising. By using the right display racks and fixtures, you can make your store more organized and attractive to customers. This will help encourage them to buy more […]

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How Do You Develop a Unique Brand Identity?

It’s one thing to develop a generic marketing plan that’s worked for other businesses. It’s another to create a strategy unique to your company that highlights the depth of your brand and the originality of your identity.  How do you develop a unique brand identity?

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How Do You Leverage Video Content in B2B Marketing?

Business to business (B2B) companies without a solid marketing plan are heading towards disaster. This might sound harsh, but then the truth must be told. Add to this prophecy to another bold claim that B2B companies improve their chances for success if they allow video content to spearhead their marketing campaign. How do you leverage […]

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