January 28th, 2008
During the past month we have raised questions about increasing demand for your products and services. Demand-generation, otherwise known as sales and marketing, will be a continuing interest for us here as we develop products and services to help you grow. »» Read more… »
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January 21st, 2008
What does it cost to call one prospect? How many times must you call that prospect until the timing is right and he has a need for your product or service? Assuming that you get lucky and call him when he has a need, why should he listen to you? Wouldn’t it be great if prospects called you when they were ready to consider buying? »» Read more… »
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Posted in Sales and Marketing | 1 Comment »
January 14th, 2008
Last week we discussed using visual stories to convey your message. But even when you have a message, how will your prospects find you?
One way that business people find goods and services is to search the web. It’s up to you to optimize your site to make it easy for search engines to serve up your site when prospects go searching. »» Read more… »
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January 7th, 2008
Last week’s article talked about crafting marketing message from your customers’ perspectives. This week we will discuss how a simple visual story can simplify a message complicated with symbols and shapes. »» Read more… »
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Posted in Sales and Marketing | 2 Comments »
January 2nd, 2008
BizManualz’s readers have seen how Lean and other business improvement methods can help increase your production of goods and services without increasing spending. But translating that into revenue means you need more sales. And sales start with leads. Where will new leads come from? »» Read more… »
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Posted in Sales and Marketing | 2 Comments »
December 26th, 2007
What a year this was. A new policies and procedures manual. New training courses. And, most importantly, over 50 articles on various aspects of business management and process improvement. Our goal here at Bizmanualz is to help you streamline your processes and improve your business performance. If our articles help you achieve this in any way, we feel like we have succeeded. »» Read more… »
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December 17th, 2007
At Bizmanualz we are a strong advocate of using the ISO 9001 Quality Management System (QMS) as a business improvement tool. We feel the emphasis on the process approach and continual improvement are important foundations for effective management. »» Read more… »
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December 10th, 2007
A “Biz-y” Year
We have had a great 2007 at Bizmanualz, with considerable successes for all three product areas (training, off-the-shelf manuals, and consulting) in our mission to help businesses and organizations discover and follow the path to success. »» Read more… »
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December 3rd, 2007
Save Up To $700.00
Do you need policies and procedures manuals for your business or organization? Here’s good news for you! »» Read more… »
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November 26th, 2007
Question of the month: Why is a phased approach useful when you are writing policies and procedures for your organization?
Our topics in November revolved around writing policies and procedures. »» Read more… »
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