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CEO Company Policies Procedures Series

CEO Company Policies Procedures Manuals

Save 45% when you buy the CEO Series. It covers the ten core business processes and comes with nine fully-editable manuals for:

  • Sales & Marketing Tactics
  • Security Planning
  • Disaster Recovery
  • ISO Quality Procedures
  • Accounting Procedures
  • Financial Policies
  • IT Policies/Procedures
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Sales and Marketing

Articles in the "Sales and Marketing" Category


Visual Stories, Rendered Process Maps Help Teams Manage Change

Friday, August 28th, 2009

The process maps we described in recent weeks are tools for you in your role as data collector and analyst: your role is to craft and communicate a story for change and improvement that people understand, accept, support, and will ultimately act on.  As you move from gathering data about the current process to improving it, you need tools to help communicate your improvement plan and train participants on the new process, (more…)

Posted in Business Process Improvement, Knowledge Management, Sales and Marketing, Strategic Process Improvement, Value Proposition | Leave Comments »

Filling Your Sales Pipeline is More Than Luck

Monday, January 21st, 2008

What does it cost to call one prospect? How many times must you call that prospect until the timing is right and he has a need for your product or service? Assuming that you get lucky and call him when he has a need, why should he listen to you? Wouldn’t it be great if prospects called you when they were ready to consider buying? (more…)

Posted in Lead Generation, Sales and Marketing | 1 Comment »

So You Have A Website. But Is Anyone Finding It?

Monday, January 14th, 2008

Last week we discussed using visual stories to convey your message. But even when you have a message, how will your prospects find you?

One way that business people find goods and services is to search the web. It’s up to you to optimize your site to make it easy for search engines to serve up your site when prospects go searching. (more…)

Posted in Lead Generation, Sales and Marketing | 1 Comment »

Sales & Marketing Policies and Procedures Manual Addresses Strategic Sales and Marketing Issues Through a Process Approach

Monday, May 7th, 2007

Sales & Marketing Policies and Procedures Manual Addresses Strategic Sales and Marketing Issues Through a Process Approach (more…)

Posted in News and Announcements, Sales and Marketing | Leave Comments »

More on Sales and Marketing Tactics

Tuesday, March 27th, 2007

Question of the month: When executing your marketing tactics, is the message more important or the medium?

The highlight of this month was the formal launch of our newest procedure manual – the Sales and Marketing Policies, Procedures and Forms. (more…)

Posted in Lead Generation, Monthly Summary, Sales and Marketing | Leave Comments »

Announcing the New Sales & Marketing Policies and Procedures Manual

Monday, March 5th, 2007

Managing your sales and marketing processes is now easier with the new Sales & Marketing Policies, Procedures and Forms Manual from Bizmanualz. The Sales & Marketing Manual is a valuable resource for sales and marketing executives, customer service managers, customer relationship (customer experience) managers and sales and marketing departments of small and midsize businesses (SMB). (more…)

Posted in News and Announcements, Sales and Marketing | 1 Comment »

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